So you’ve joined Twitter because you know it can help your business. Your friends and colleagues have told you about some people that are worth following, so you’ve gone through the motions and added them to your list of followers. Now what?
Well, now it’s time to join the conversation. But how? I mean, you can’t just jump in and start talking in someone else’s conversation, can you?
According to Erica Ehm, the former MuchMusic VJ know as @YummyMummyClub on Twitter, you can, and you must.
“The weird thing about Twitter is that if you start tweeting and someone jumps into your conversation, it’s not rude. In fact, if you’re on Twitter, and you don’t jump in to the conversation, you’re not really on Twitter.”
Being a part of the conversation is vital at every stage of the development of your social media strategy.
For beginners, it offers the chance to become a part of the conversation. By adding content that is beneficial to the ongoing conversation, you position yourself as knowledgeable in the subject being discussed, which has the very real potential of leading to new followers.